Seoul Garden, Singapore

Seoul Garden launches 2 brands’ membership program with efficient Advocado team

the front view of the seoul garden

Seoul Garden launches 2 brands' membership program with efficient Advocado team

About Seoul Garden

Founded in 1983, Seoul Garden Group runs 14 F&B outlets in Singapore serving halal Korean buffet-style meals. Offering both a grill and a hotpot experience, they have maintained their presence for the past 40 years in Singapore by offering quality ingredients.

At a Glance

the sitting section of the resturant

The Objective

Advocado's specialised features and excellent support team helped Seoul Garden Group to connect with their customers more effectively and quickly.

Leanne likes the fact that Advocado is exceptionally easy to use. Any changes she makes in the backend show up immediately across the group’s outlets, allowing her to implement new deals quickly. She also took a shine to the customer segmentation function that Advocado offers, noting that “we segmented the customers by location, since some of them only patronise one brand, and some patronise both.”

Leanne also appreciates the responsiveness of Advocado’s customer success team and the IT team, as they reply promptly to any queries or issues Seoul Garden had. They were especially accommodating when she put in requests for special configurations of Advocado’s system, like when she asked for a different layout for the customer reports.

“They could figure out solutions in less than a week or 2 weeks, sometimes almost immediately!”


Leanne, Assistant Marketing Manager, Seoul Garden Group

What Our Merchant Said?

“[They] did mockups and showed me how to make the redemption of vouchers easy…[They] even worked over the weekend to fix certain issues with the vouchers, since we launched it on a Friday!”

 Assistant Marketing Manager, Seoul Garden Group



setting area in the restaurant

Seoul Garden Group can now run promotional campaigns with ease, with the assurance of Advocado's support.

Leanne recalls that in December 2022, she wanted to issue vouchers to Seoul Garden customers after each visit for a holiday season promotion. Instead of going through the troublesome process of preparing physical vouchers and distributing them to the outlets, she could use Advocado’s marketing automation function to send vouchers directly to qualifying Seoul Garden customers. Moreover, Advocado's customer success and IT teams wholeheartedly supported Seoul Garden to make the voucher distribution a success. She noted the immense effort both teams put into the campaign, and their commendable diligence during the campaign's early days. In short, Seoul Garden Group can now encourage more customers to make repeat visits and have better engagement with their brands.

Explore Other Happy Brands​

Take an inside look at our partnership with Happy Brands in exceeding their Customer Engagement, Marketing and Sales goals.

Great hair care provided by 99 percent hair studio.

Gui Ren Tang

How Gui Ren Tang Generated $25,000 additional Revenue with Advocado.


See how iROO generated 43% returning customers on a regular basis.

restaurant crm

Saute San

Using marketing automation, Saute San leveraged on tech to get their customers coming back.

Bose-One Future World

Amazing omnichannel customer engagement across 5 outlets and online? See how One Future World did it with Advocado

Ready to start your adventure?

Have a chat with our experts to see if Advocado suits your business. You'll be amazed

If you have any questions or enquiries, click on the whatsapp icon on the right to start chatting with us or

Reach us at:

Start Your Own Branded Loyalty Today!

Award-winning Cloud Loyalty Software for your business, Multi Award Winning Cloud Loyalty CRM